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Hi, I am Adi Khajuria, I'm helping out with Wikimania 2014..
One initiative I'm working on is to spread the word about the Wikimania Team's Project Leaflets service, where any kind of Wikimedia project (tech, outreach, wikiproject...) can have a physical paper leaflet designed for free, as a tool to help recruit new contributors. We'll have these leaflets printed at Wikimania 2014, and the design can be re-used in the future at other events and locations! To apply, cliiiick Project Leaflets.